ces vegas 2020 /
BRAND
CES Vegas 2020
PROJECT
Consumer Electronics Show
CAPABILITIES
motion, story boards, script
adatation, after effects animation, video production, typographic animation, custom music score
RETURN DATA
n/a
brief/
To design a high-level video that not only delivers the messaging loud and clear, but also leaves the crowd with something they never expected. Our goal was to upset the norm and work in tandem with the client to create a powerful brand story, together.
execution/
The CES intro video was built in multiple editorial layers. We purposely designed the typographic layers in After Effects to be editable and locked into the main picture. The main picture narrative was patiently timed to deliver high points of overall branding and messaging with a custom music score supporting and driving momentum. This piece played in Las Vegas in 5k at CES 2020 on a 46’ wide screen with surround sound … yes, the room shook.
selected work/